Digitalization in companies: From theoretical approaches to practical

ISBN-13: 9783658390938 / Angielski / Miękka / 2024 / 268 str.

Thomas Barton; Christian Müller; Christian Seel

Opis

The book conveys current approaches to digitization in companies and shows how digitization projects can be successfully and safely implemented in practice. Based on the description of a changing value creation and working world, the changes associated with digitization are explained using application scenarios: New business models and business processes are being established, the development of products is changing as is the interaction with customers, new opportunities but also new risks are emerging. The authors of the article present the basics as well as concepts for the concrete planning and implementation of the digitization of processes and applications. Aspects of IT security are not neglected either. The editors' work is based on questions from entrepreneurial practice and is also suitable for students and teachers.

Spis treści

Digitalization and its influence on the world of work and value creation - Changing business models - New approaches in process and project management - Innovation in product creation and production - Analysis and optimization of customer interaction - Opportunities and risks of digital transformation, incl. IT security and smart contracts.

O autorze

Prof. Dr. Thomas Barton is a professor at Worms University of Applied Sciences. His focus is on the development of operational applications, e-business and digitalization.

Prof. Dr. Christian Müller is a professor at the Wildau University of Applied Sciences. His focus is on operations research, simulation of business processes and internet technologies.

Blurb

The content 

• Digitalization and its influence on the world of work and value creation
• Business models in transition
• New approaches in process and project management
• Innovation in product development and production
• Analysis and optimization of customer interaction
• Opportunities and risks of digital transformation, incl. IT security and smart contracts

The editors

Prof. Dr. Thomas Barton is a professor at Worms University of Applied Sciences. His focus is on the development of operational applications, e-business and digitalization.

Prof. Dr. Christian Müller is a professor at the Wildau University of Applied Sciences. His focus is on operations research, simulation of business processes and internet technologies.

Prof. Dr. Christian Seel is a professor at Landshut University of Applied Sciences and head of the Institute for Project Management and Information Modeling (IPIM). His focus is on business process management, hybrid project management and mobile computing.

This book is a translation of an original German edition. The translation was done with the help of artificial intelligence (machine translation by the service DeepL.com). A subsequent human revision was done primarily in terms of content, so that the book will read stylistically differently from a conventional translation.