Corporate Social Responsibility: Reconciling Aspiration with Application

ISBN-13: 9781403941305 / Angielski / Twarda / 2006 / 311 str.

Mette Morsing; Andrew Kakabadse

Opis

Andrew Kakabade and Mette Morsing discuss what corporate social responsibility (CSR) could be, how to communicate effectively the benefits of CSR initiatives, and how critical it is to have CSR on the corporate agenda--not to do so means CSR remains something "nice to have" rather than making the desired difference to our lives.

Spis treści

List of Figures Foreword; G.Lenssen List of Contributors Introduction: Corporate Social Responsibility: Reconciling Aspiration with Application; A.Kakabadse & M.Morsing PART 1: THEORIES AND PERSPECTIVES A New Approach to CSR: Company Stakeholder Responsibility; R.E.Freeman & S.R.Velamuri In Defence of Corporate Social Responsibility; C.Marsden Corporate Governance and Corporate Social Responsibility: An Integrated View; S.Thomsen Environment: Who is Responsible and How to Govern it?; N.K.Kakabadse & C.Rozuel PART 2: REPORTING AND REGULATING What to Measure in the Twenty-First Century; L.Moir & M.Kennerley The Sustainability Perspective: A New Governance Model; A.Tencati & F.Perrini The Role of Governments in Fostering CSR; L.Albareda, T.Ysa, J.M.Lozano, H.Roscher The Global Reporting Initiative in Denmark: Emperor's New Clothes or Useful Reporting Tool?; J.S.Knudsen Social Construction as a Mode of Regulation: Reconstructing CSR in Denmark; E.Boxenbaum PART 3: ACTIONS AND CHALLENGES Social Performance: Key Lessons from Recent Experiences within Shell; T.Fossgard-Moser Novo Nordisk A/S: Integrating Sustainability into Business Practice; M.Morsing & D.Oswald Creating a Corporate Responsibility Culture: The Approach of Unilever UK; T.Lingard PART 4: QUESTIONS AND PERSPECTIVES From the Margins to the Mainstream: Corporate Responsibility and the Challenge Facing Business Schools; P.Lacy & C.Salazar CSR and Stakeholder Involvement: The Challenge of Organisational Integration; M.Morsing & S.Vallentin The Meanings of Social Entrepreneurship Today; J.Roper & G.Cheney From Corporate Responsibility to Good Governance and Scalable Solutions; S.Beloe, J.Elkington & J.Thorpe CSR in the Boardroom: Contribution of the Non Executive Director; A.Kakabadse, N.K.Kakabadse & R.Barratt Index

O autorze

LAURA ALBAREDA ESADE: Institute of Public Management, Spain RUTH BARRATT Doctoral Candidate, Cranfield School of Management, Cranfield University, UK SEB BELOE Director of Research and Advocacy, SustainAbility, UK EVA BOXENBAUM Department of Organization and Industrial Sociology, Copenhagan Business School, Denmark GEORGE CHENEY Professor of Communication, University of Utah, USA JOHN ELKINGTON Co-founder and Chair, SustainAbility, UK TITUS FOSSGARD-MOSER Social Performance Management Unit, Shell International, UK R.EDWARD FREEMAN The Darden School, University of Virginia, USA NADA K. KAKABADSE Professor of Management and Business Research, Northampton Business School, University College Northampton, UK MIKE KENNERLEY Cranfield School of Management, Cranfield University, UK JETTE STEEN KNUDSEN Director, The Copenhagen Centre, Denmark PETER LACY Executive Director, The European Academy of Business in Society, Belgium THOMAS LINGARD Corporate Responsibility Manager, Unilever, UK JOSEP MA. LOZANO ESADE: Institute of Public Management, Spain CHRIS MARSDEN Chair of Amnesty International Business Group, UK LANCE MOIR Cranfield School of Management, Cranfield University, UK DENNIS OSWALD Assistant Professor of Accounting, London Business School, UK FRANCESCO PERRINI Associate Professor of Management and Innovation, G. Pivato Management Department, Bocconi University, Italy HEIKE ROSCHER ESADE: Institute of Public Management, Spain JULIET ROPER Associate Professor of Management Communication, The University of Waikato, New Zealand CÉCILE ROZUEL Postgraduate Researcher, Northampton Business School, University College Northampton, UK CHARLOTTE SALAZAR Membership Manager, The European Academy of Business in Society, Belgium ANTONIO TENCATI Assistant Professor of Business Management, G. Pivato Management Department, Bocconi University, Italy STEEN THOMSEN Professor, Centre for Corporate Governance, Copenhagen Business School, Denmark JODIE THORPE Head of Gearing Up Project, SustainAbility, UK S.RAMAKRISHNA VELAMURI IESE Business School, University of Navarra, Spain STEEN VALLENTIN Copenhagan Business School, Denmark TAMYKO YSA ESADE: Institute of Public Management, Spain.